Ford cuts its green Mustang by9% joining Tesla’s electric car price war
Ford Motor Co.، the second American car maker after Goneral Motors، annonced this week that it has increased production and slashed the prices of all-green Mustang Mach-E crossover cars by up to 9 % or about as much as $5.9 thousand، to be the latest automaker to join an EV price war started by Tesla Inc، which cut prices، weeks ago، globally on its electric vehicles by as much as 20% or nearly $10 thousand.
Ford Motor all-green SUV Mustang Mach-E cars lower by 1% to 8.8%
Ford Motor all-green crossover SUV Mustang Mach-E vehicles are now between about 1% to 8.8% lower، according to its modeals and the company emphasized that the discounts are possible now as its new electric car supply chain is coming online and production is significantly increasing.
Ford Motor Co. confirmed that it is producing more green cars or EVs to reduce customer wait times، offering competitive pricing for all-green Mustang Mach-E crossover cars and working to create an ownership experience that is second to none in order to challenge its main rival Tesla Inc.
Ford produces thrilling and exciting green or electric cars
Marin Gjaja، the chief customer officer of Ford Motor electric Model، stated that the company's customers are at the center of everything with its production of thrilling and exciting green or electric cars especially all-green Mustang Mach-E crossover cars by continuing to push the boundaries to make EVs more accessible for everybody.
Ford Motor indicated that those lowered prices will also extend to existing customers awaiting delivery of their vehicle of all-green Mustang Mach-E crossover cars and it will reach out to customers who purchased the Mustang Mach-E after January 1، 2023 and already have taken possession of it.
Ford Motor distinguishes itself from rival Tesla
The move is clearly aimed at distinguishing itself from rival Tesla as some new Tesla owners، particularly in China have demanded rebates or credit after the company slashed prices، Ford Motor added، noting that it will grant discounts for all-green Mustang Mach-E crossover cars.
Tesla Inc. has discounted its green vehicles، or offered credits، at least four times in the past several months، as if it is in an electric car price war that the price reduction trend startd in last October when Tesla announced price cuts in China up to 9% on the Model 3 and Model Y، and reduced prices for Chinese buyers in January by nearly 14% and as much as 20% for vehicles sold in North America.
Tesla attracts U.S. and Canadian buyers with price reductions
Tesla company has also tried to woo U.S. and Canadian buyers with price reductions as in early December 2022، offered U.S. buyers a $3،750 credit toward a Model Y or Model 3 if they had their vehicle delivered in the same month and in the last week of the year، the automaker upped that discount to $ 7،500 then to $ 9،500.
The biggest savings offered by Ford Motor are on green car models such as GT Extended Range، which falls from $71،395 to $65،495، and the California Route 1 eAWD Extended Range، which drops $5،580 to $59،495.
Mach-E، the third best-selling green car for Ford Motor EV in the U.S.
The Mach-E was the third best-selling green car for Ford Motor EV in the U.S. last year and is keen for it to remain competitive in the wake of a surge in demand for Tesla products following that company’s price reductin as Tesla cut about $13،000 from the prices of its Model 3 and Y cars، resulting in a load of new buyers rushing to dealers to buy.
The Detroit automaker، Ford Motor will cut prices across the range of the six Mustang Mach-E green car variants، with cuts stemming from as little as $600 to as large as $6،000، most notable are the cuts to the Premium eAWD Standard range model، which takes it to $53،999 from $57،676.
